From NOWNESS: 'Guy Aroch Turns His Lens Toward a Bodily Obsession On the Streets of Manhattan for #DefineBeauty.
Fashion photographer and director Guy Aroch envisions New York as a 1970s-hued dreamscape in today’s short The Magic Gap. Part of NOWNESS’ weekly #DefineBeauty series spotlighting the different aesthetic tropes surrounding body image, this week’s short takes an abstracted look at the much-documented thigh-gap obsession. Aroch wanted to “diffuse” the controversial topic, applying his romanticized, sun-kissed filter that frequently graces the pages of Harper’s Bazaar, Numéro and GQ. “It was more a comment on the mysterious fixation women have,” explains the director, “because as a male, I didn’t even know it was a thing.” Probing SoHo and Central Park passers-by on the definition of ‘the magic gap,’ Aroch cast his regularly photographed models including Chanel Iman to depict the controversial fixation that is largely based on pelvic shape and tendon length. “I was trying to be fly-on-the-wall and quite voyeuristic,” he adds. “Most people that didn’t actually know the answer—99% of them. And I didn’t tell them either.”
The next in the #DefineBeauty series Beyond the Skin premieres Tuesday June 3.'